Former President of Warner Bros Worldwide TV Distribution will provide strategic advice on Vuulr’s global acquisition & distribution platform business
(June 21, 2022 – Los Angeles) Vuulr, the world’s leading global online marketplace for premium film and TV rights welcomes Jeffrey Schlesinger to its Board of Advisors and also as an investor.
Schlesinger, most recently President of Warner Bros. Worldwide Television Distribution, has more than 40 years of experience overseeing the distribution of content for major Hollywood Studios, including Warner Bros., HBO, Turner and others.
Schlesinger will be advising Vuulr on product strategy bringing his first hand experience to identify and assist in improving the way the buying and selling of rights is conducted within the industry. He will also be actively involved in the articulation of Vuulr’s value proposition for major studios / content producers globally, and for the content acquisition teams at major broadcasters and streamers.
“For over four decades I have been deeply involved in the evolution of licensing media rights around the world across all forms of exhibition. The unprecedented rate of change today makes it clear that there is a need for more efficient ways for buyers to discover and license relevant content, and for sellers to find and transact business efficiently with more buyers. While personal relationships will always play an important role, the explosion of new services globally makes it impossible for every transaction to be done on a “one to one” basis in a cost effective manner. Vuulr’s solution unlocks value by enabling sellers to reach more qualified buyers, buyers to reach more relevant sellers and the transaction to be completed on a secure platform employing state of the art technology, resulting in more business with less cost, headcount and time,” said Jeffrey Schlesinger.
In addition to serving as an advisor, Schlesinger is also becoming an investor in the company along with colleagues Barry Meyer, former Chairman and CEO of Warner Bros for 14 years and Ed Romano, former CFO and Vice Chairman of Warner Bros.
“It’s an honor to have the backing of three of the most experienced and senior leaders of Hollywood,” said Ian McKee, Vuulr CEO. “Their insight to the industry and the challenges being faced, as distribution and acquisition becomes increasingly global and fragmented, is invaluable. It is wonderful that they share our vision of how Vuulr can support the industry by increasing revenue and reducing cost in this mission critical business process, a proposition that is ever more relevant in the current economic climate.”
Vuulr recently announced a partnership with BBC Studios in Asia to list over 3,000 hours of its premium Drama, Documentary, Comedy, Factual and Lifestyle Entertainment content on the Vuulr marketplace, including iconic titles such as Top Gear, Attenborough and the Sea Dragon, MotherFatherSon and Call The Midwife.
Vuulr has enabled the sale of over 16,800 hours of content in over 120 countries. Vuulr offers buyers a convenient, single destination to deal directly with the rights holders of 200,000 hours of premium film and TV content.
Buyers can deal directly with rights holders such as the LEGO Group, BBC Studios, Sony, Legendary Television, Gaumont, TelevisaUnivision, Viacom 18, CNN, Caracol, and thousands more, including both indies and larger studios. Buyers on Vuulr include executives from companies like The Walt Disney Company, Curiosity Stream, Canela Media, Plex, Redbox, Pluto, Virgin Media, Viacom International Media Networks, UKTV, Warner Media, MX Player, Mediacorp, VNPT, Zee, and thousands more.
Exclusive: Former Warner Bros. Distribution Chief Jeffrey Schlesinger Invests In Digital Sales Platform Vuulr & Joins Advisory Board: 22 Jun 2022 | Deadline