Monetizing Content Rights in a Digital Viewing Age

Watch highlights from the panel "Monetizing Content Rights in a Digital Viewing Age" at the Content Canada Digital Summit 2021

In this rapid age of innovation and change to the way that content is created and consumed, companies are, in turn, reimagining the global marketplace to empower producers, platforms and studios to find new ways to get their content to a global audience. Rights holders who, traditionally, used a distributor model to sell their content now have choices to sell their content, and their rights, directly to buyers around the world. Are these new models helpful to rights holders? Are they able to negotiate the best deals for their content? And what new models are on the horizon? 

Click here to view the full session on demand and join our panel of industry heavy-hitters as they contemplate and discuss IP rights and content distribution in a digital viewing age.