Vuulr Launches Branded Sales Platform Aimed to Amplify Rights Holders’ Content

The Global Online Content Marketplace Gives Content Producers, Studios and Networks White-Labeled Solution

Los Angeles (June 08, 2021)Vuulr, the global online content marketplace for film and T.V. rights that connects buyers and distributors worldwide, announced today the launch of its Branded Sales Platform, a white-labeled version of the Vuulr Platform that can be branded and attached to a rights holder’s website to enable it to better service interested buyers. . 

Via this plug-and-play solution, interested buyers can watch screeners, check availabilities, make offers, directly through a rights holder’s website. The platform is already enabling more than 30 rights holders’ websites globally, including Bridgestone Media Group, Insight TV, Revry and TVCO. 

The Branded Sales Platform will help content producers, studios and networks to monetise globally while simultaneously allowing sales teams to focus on larger deals without losing the revenue from those smaller in size. The platform will allow  these Rights Holders to catalog and monetize their films and T.V. shows by providing a frictionless path to purchase.  

“The Branded Sales Platform furthers Vuulr’s mission of supporting the industry by enabling the content discovery and acquisition journey to be quicker, to take less effort and to have global reach. With the current travel restrictions, and lack of physical markets, being able to use the power of new online techniques is especially valuable.” Vuulr Global CEO Ian McKee said.

Features of the Branded Sales Platform include:

  • Built-In Screening Room: Securely stream screeners on demand. 
  • Online Catalog: Showcase content to buyers worldwide
  • Advanced Search & Filters: Easy-to-use tools for buyers to find content
  • Rights Management: Keep track of deals both on and offline. 
  • Offer Module: Manage offers/proposals and negotiation directly with buyers.  

With the slow down of production of new content, the opportunity for and value of back catalog has increased. The Branded Sales Platform allows a rights holder with a significant catalog to better monetize this asset by engaging interested buyers with a powerful yet easy way to search, screen and submit offers for titles in the catalog 24/7 from anywhere in the world. 

In the era of streaming television and a demand for more content than ever, Vuulr allows buyers to close deals more efficiently, making the negotiations with content creators frictionless. Launched in January 2020, Vuulr allows buyers and sellers to use the marketplace for free. Sellers pay a 10 percent commission after a deal has closed. 

About Vuulr

Vuulr is a global online content marketplace for film and T.V. rights that connects buyers with distributors worldwide, providing them with a platform to negotiate and transact directly and securely online. 

Regardless of time zone or geography, buyers have the opportunity to access an always-on diverse selection of mainstream and niche content that appeals to their audiences’ global appetite.

The online sales platform currently features content from producers and distributors across the globe, comprising over 160,000 hours of shows across over 60 genres and 90 languages.  

The company also champions budding, independent filmmakers by giving them an opportunity for their work to be discovered by buyers worldwide. Vuulr aims to slash the cost, effort and time involved in doing transactions for the industry e.g. licensing transactions on Vuulr close, on average, in 10 days.

Press Coverage

Vuulr Launches Branded Sales Platform: 10 Jun  |  SenalNews>